Guide to Grand Opening Flower Stand Traditions in Hong Kong


In Hong Kong, the grand opening of a business is a significant cultural event. Flower stands, also called congratulatory flower stands, are a central part of these celebrations. They are not only decorative but also convey good wishes, prosperity, and social connections.

1. Purpose of Flower Stands

Flower stands serve multiple purposes:

  • Symbolize good luck and prosperity: Bright and abundant flowers convey a wish for business success.
  • Display social connections: Sending a flower stand is a way for friends, business partners, or colleagues to show support.
  • Enhance festive atmosphere: The colorful and often towering arrangements make the event visually striking and celebratory.

2. Typical Flower Stand Arrangement

Flower stands in Hong Kong are usually:

  • Tall and two-tiered: The typical design has two layers, often arranged with a banner at the top.
  • Brightly colored: Red, yellow, and pink are common as they symbolize luck, wealth, and joy.
  • Floral choices: Common flowers include lilies, orchids, roses, and chrysanthemums. Orchids are especially favored for prosperity and elegance.
  • Accompanying banners: Red ribbons or banners with golden Chinese characters carry messages of congratulations and best wishes.

Example Messages:

  • 祝生意興隆 (Zhù shēngyì xīnglóng) – Wishing your business prosperity
  • 財源廣進 (Cáiyuán guǎng jìn) – Wishing wealth flows in
  • 日進斗金 (Rì jìn dǒu jīn) – Wishing daily profits

3. Who Sends Flower Stands

  • Business associates: Partners, suppliers, or clients often send flower stands to strengthen relationships.
  • Friends and family: Personal connections send flower stands as a sign of support and encouragement.
  • Government officials or VIPs: High-ranking individuals may send flower stands to convey prestige and endorsement.

4. Placement and Timing

  • Placement: Flower stands are typically placed at the entrance of the new store or business to attract attention and enhance the festive atmosphere.
  • Timing: They are usually delivered on the opening day. Some flower stands remain for several days, depending on the freshness of flowers.

5. Etiquette and Cultural Considerations

  • Avoid unlucky colors: Black or white flowers are generally avoided as they are associated with mourning.
  • Order in advance: To ensure freshness and availability, flower stands are usually ordered days or even weeks before the opening.
  • Consider the scale: A larger flower stand often reflects the closeness of the relationship or the status of the sender.

6. Modern Variations

  • Eco-friendly stands: Some businesses now use reusable structures or potted plants instead of cut flowers.
  • Thematic decorations: Depending on the type of business, flower stands may be customized with thematic colors or ornaments.
  • Corporate branding: Businesses sometimes include their logo or slogan on banners to merge tradition with branding.

7. Key Takeaways

  • Flower stands are more than decoration—they are a cultural symbol of goodwill and prosperity.
  • Sending or receiving flower stands is an important social ritual in Hong Kong business culture.
  • Proper timing, appropriate flower choice, and meaningful messages are essential for respecting tradition.